Elizabeth Machin PR Blog

JOYFUL INTERIORS

7/4/2016

 
Have you seen Max Rollitt in House & Garden’s May issue? He has the People Lifestyle spread that suits him down to the ground as he is a man who wears many hats.
 
Max is that rare breed. He’s a hybrid, who like other greats such as Robert Kime, combines antique dealing with interior decoration.  He marries academic knowledge and creative understanding of the aesthetics of time into a classically refined yet informal style that has become his trademark.
 
One word that crops up in conversations with Max is joyful and that is what he is all about. He creates joyful homes, which are elegant, effortlessly ccomfortable, interesting and look as though they have evolved over generations.
 
Max trained as a furniture designer and maker, and was apprenticed to Frearson and Hewlett, an antique furniture restoration workshop supporting the top London trade. He became fanatical about craftsmanship and patination and developed an eye for quality and scale. Today he combines the finest 18th and 19th century English antiques with more extraordinary and unusual textiles, ceramics, pictures, lighting and other ephemera.  Most of all he looks for beauty, purity and for authenticity in antiques.
Picture
He sells antiques to decorators - people like Axel Vervoordt, Colefax and Fowler and Michael S Smith and when he was first asked to decorate a house, it seemed like a natural progression.
 
Max’s unique vision and instinct for colour, form and texture integrate the beautiful qualities of the antique into composed contemporary interiors. This original approach and intuitive response to interior decoration makes a room feel it has been there forever.
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His third fine hat is furniture making and his bespoke collection is inspired by his favourite purchases and combine his fine design skills with the best of British craftsmanship.
 
Max has a gorgeous must-see showroom in Hampshire. ‘The shop is my decorating arsenal. I can raid it to find things for clients and if something doesn’t work, I can take it back again.’ He opens his showroom on the first Saturday morning of each month and the rest of the time it is open by appointment. 
 
Finally, for all on Max's radar.... he can now be found on Instagram.
 
Instagram: max_rollitt
 
www.maxrollitt.com

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